We have an important responsibility to promote healthy oceans and fish stocks by making sustainable sourcing choices. We also know that our customers really care about how their seafood is sourced.
In FY2023, 89% of Ocado Own Range seafood was certified as responsibly sourced, a 6% increase from our 2021 base year (83%).
Since 2022, we've been members of the Sustainable Seafood Coalition and support the vision that 100% of the seafood sold in the UK comes from sustainable sources. We abide by the Sourcing and Labelling Codes of the Sustainable Seafood Coalition and we will never sell endangered species.
For two consecutive years, we have been named the MSC UK Online Brand of the Year in recognition of how we “used [our] platform to champion sustainable seafood, promote certified products and raise awareness around the blue MSC ecolabel.”
We only sell canned tuna in Ocado Own Range that is pole & line or hand line caught.
100% of the Ocado Own Range chilled wild-caught fish is MSC-certified.
100% Ocado Own Range farmed prawns are Aquaculture Stewardship Council (ASC) certified.